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Hi, I am Victoria Chattopadhyay! This is where I write about user experience, product design and user research.


October 9, 2013

User Experience at a Minimum! What You Can't Sacrifice in the Initial Launch?



Amidst all the entire political furor about the Affordable Care Act, there is a great buzz about the blotched-up user experience of the enrollment website healthcare.gov. This puts on focus an issue that is persistent in the IT world for quite some time. The cause of positive user-experience being pushed down in the scheme of things.

Obamacare Closed
Courtesy: Gateway Pundit
While the stakeholder mandate was clearly to provide a first-class experience, the initial launch of the marketplace website suffered technical glitches, confusing instructions, and incorrect feedback to enrolling users. The news articles are abounding with the theories about how a hurried timeline led to a compromise on the quality of the user-experience.

October 2, 2013

Building UI Patterns Library: A 5-step Process



UI Design Patterns, User Interface Standards, or UI Toolkit. They go by many names.

are you building anti-patterns?
What is common is a set of screen layouts with a common look and feel along with interaction rules and guidelines of use. They typically come with well-illustrated examples and specific do’s & don’ts.

Most of the big software producing companies have their library of enterprise user interface design patterns. While, I do not intend to devote this article to the debate on the benefits of introducing pattern libraries, UI Design Patterns do have their use in a large company with a huge product-line. Consistent user-experience being the primary.

However, all the benefits of using UI Design Patterns are applicable only when you do it the right way. Go wrong and you end up with Anti-Patterns! Which neither your users will appreciate, nor your colleagues going to adopt!

How to ensure that you are building a UI Pattern Library that works? Not Anti-patterns!

September 23, 2013

A Day in Life of A User Researcher



While the role of a user researcher as a separate position within the UX organization is gaining momentum, there is still confusion among the rest of software development community as to what does it entail.

Recruiters still email you about QA jobs, if you happen to mention 'usability testing' in your resume. And you if are lucky enough to meet people outside UX organization - who know about user research, they don't know how to distinguish between a good user researcher and a bad one.

So what does a user researcher do? What are good user research practices? And, what are some user research myths?
In this article, I have addressed these questions through a glimpse in a day of a life of a user researcher - a good one!

Okay, what is a day like in the life of a User Researcher?

September 16, 2013

Designing for a Total Experience or Improvising Discrete Aspects of Product



Summary: User undergoes ‘a total experience’ - an entity in whole with unique properties of its own - resulting from reactions of the discrete product attributes working on each other in the context of a specific emotional and environmental settings.

User Experience Design
In my decade and half of experience as a user-experience professional in the digital world, I have witnessed many design flaws leading to negative user-experience for the product. Needless to say, I along with my peers have made an example of the past design failures and contributed to a list of “things not to do” while designing future digital offerings. However, as a designer, there is a question that I find myself asking again and again.

How can I guarantee the outright success of a product?